Here’s a small dose of biz epiphany. This idea stems from a need, and a problem. And, this was the plan I could conjure.
For couple of days I’ve been wanting to make a duplicate key. But due to the Corona problem, I decided not to make it. However, this was on the back of my mind. And, today morning, I just another bing moment. What If I can get the duplicate keys done leaving home? Is any biz ready for such a service?
So, here’s the plan. The plan is for small shop owners who run key duplication service. As , this plan is for those running This is a biz suitable for Key duplication service or other similar biz which can be run from home.
Here’s the plan!
With lockdown, all shops except essentials are open. And that too for a limited hours. Due to this, most shops has downed the shutters, and with it the posibility of daily earning!.
Regular Cash Flow for Key Duplication Service!
Step 1 – Install key duplication machine at home
Step 2 – Make your Biz Present in Maps ( Google My Business)
Create online biz profile, biz location by signing-up on Google My Business. By setting your biz location on GMB, it gives potential customers to find your phone numbers, location, direction, timing, etc in just a search.
(. If it sounds complicated, or in case you’re aware of these, then I can set it up for you for FREE 🙂
Step 3. Create a Facebook Page. ( Again a simple, 10 minute process)
Facebook being very popular in India, makes it easy for customers to see your work, profile, contact information and get direct inquiries from Fb Page.
Step 4. Install Google Pay, PayTm, Swiggy or Denzo apps
Setup the apps for online payment. If you haven’t done, then get the help of someone who can set it for you.Also, apps like Swiggy, Dunzo, etc.
Step 5. Promote service locally.
Some direct marketing efforts do work. Give it a try in using traditional methods. For instance, you can make a flyer and distribute to letter box of near by places. Or make boards with your marketing message. Hang these at few vantage location near your locality.
Visit the apartments around the locality and talk to the care taker or administrator. They will allow you to keep a notice about your business for a small fee. ( In the poster mention, your contact details, service details, etc). If example, if you’re from Domlur area, you try at Ranka Corner, Pradam Grant, Apts in Defence Colony, etc.
( This marketing can be skipped due to the pandemic )
Step 6. Set up WhatsApp for biz.
Step 7. Promote locally. Most effective would be through local Facebook groups. ( For example, in B’lore – Where in Bangalore, in Trivanrum, Where in Trivandrum ( WIT) etc would get your msg to the right audience.
How does it work!
- First, customer sends the picture of the key by Whatsapp. After seeing the pic, can decide if you can take it up. Access the work and set a rough estimate.
- Second. Keys are picked using Denso or Pick and drop by Swiggy Genie, etc. If it’s close by, then you can pick it up by yourself.
- After the duplicate keys are done, customer makes the payment by Gpay or Paytm.
- Customer arranges for Denso or Swiggy to pick the keys from your home/shop. Customer will be happy to get the service without leaving home. The handing cost will be borne by the cusotmer. And, it’s a small price paid for the convenince and you don’t need the fear of the risk of getting exposed.
Will it work even After Pandemic!
Post pandemic, I expect that there will be a shift in the way business will be done. By then, people will get used to the services like Pick and drop, as it’s a big time saver. We know the effort of going to a shop, getting the parking space, and the time locating the item and finally the checkout. I’m sure, we will rewire the way we go for shopping.
Of course, there will those who enjoy shopping trip, physically scouting for new shops, picking trendy things. However, when it comes to buying packed and branded stuffs, a pick and drop or online shopping would be enough.
Key Duplication service on the Wheels
Another possibility of taking your service to the doorstep of the customer is by having a mobile key duplication service outlet. For this, you need a four wheeler to fix the machine and go to different apartments. This would be effective. Just start from
iz from Home!-