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| Books to Read on Social Media – Guerrialla Social Media Marketing |
After reading couple of pages from Jay Conrad Levinson’s book, I thought of sharing few points on social media marketing / marketing. If you’re into marketing, I recommend this for a good read. There’re many takeaways from this book, but I’m sharing few points that connected with me.
Ideas to build an authentic brand
- Make promise that you can always live by – today, tomorrow and forever
- Become customer focused – Sell to the needs of the customer
- Be consistent
- Avoid taking the shortcuts route to biz
- Take critical feedback in the right sense. Don’t try to cover it up (brands are human)
- Focus on a distinct area of true competency and expertise ( A very, very VALID point)
If you need a help or advise on promoting your small business through social channels, then you can get in touch me at bcc2charles@gmail.com or give a call.
Flossy Ideas, Meetups and Views 