Micro Sponsorship from Corporates

All governments and quasi-govt agencies spend good amount money for its day-to-day activities. The money spend is obviously from the tax-payer’s kitty. At times I wonder if these agencies can save some cash or get sponsorship from private companies.

Example – How KSRTC can Tap Sponsorship

Cut Corners – Call for Sponsorship
Apart from the advertising space used on the body of buses, hoarding, etc, there are few areas to get sponsors. Here are few ideas to ponder:

Ticket Printing – Get Sponsors

Have you noticed the tickets issued by the conductors. These days they use a machine which prints the ticket on a white roll paper. When it prints, one side is the ticket information, and back side is blank. So, this blank part could be used to print an add or a sponsor’s brand, etc.

On the same lines, I have noticed that govt hospitals use lot of stationery to issue OP tickets. So, is there a way to save few pennies on stationery cost. Yes. Get a medical company to sponsor the cost of printing all these forms. Also, get the sponsor to issue quality paper, not the govt issued ones from Stationery department.

Tender Coconut Stalls in KSRTC Stands

All parts of Kerala is very humid. Due to this there’s always demand for tender coconut in every KSRTC bus depot. Imagine, if every KSRTC depot has a booth to sell tender coconut.

Each depot must be managed by staff or retired staff or should be given to handicap people or off-duty employee. For KSRTC, it will be a channel to get some money from its premises.

Regarding tender coconut procurement, it can get tender coconut from one depot or the other. Just like tender coconut water, they can start a booth selling fresh curd milk. Imagine, how happy customers will be to drink a chill curd milk on a hot sweaty day. For KSRTC employees, it will be sold at half the price.

Get sponsorship to maintain Loos

Public toilet inside any of the KSRTC bus stand is the last place you want to go for a pee. But, most often travelers and tourists end up in this messy place to relieve. We know it’s no easy to maintain a loo with 2 rs contribution. This is where super clean loo come into the picture.

To make this happen, get a sponsor ( Sanifresh, Godrej Aer, Paryware), or any company who’s into selling toilet cleaning liquids or accessories to sponsor a loo. While they will maintain two or more staff, and bear the cost of cleaning the loo, in return their logo will be displayed inside the loo. The customers will know that this clean loo is managed by a company and will be thankful for that.

Other brands or biz which would be interested in promotion inside the loo would be hospitals who solicit ads like ” Erection Problem”, Having difficulty in satisfying your partner”, or it could be immigration company, Start a new life in Canada!

Just sharing!