Phrases Keywords Popular with Apartment Builders in Bangalore

During while having lunch, I heard the radio adv from a builder. The choice of words used in the advertisement was interesting – sort of a regular catchy words.

This made me think of the kind of words, phrases and keywords used by builders on their websites, direct mailers, radio ads.

Also, it got me thinking – What if there was a collection of keywords and phrases available for each kind of business. Won’t it makes things easier for the copywriter or the adv creator or for the business owner?

So, here I’m listing few words that are common in the apartment advertisement space!

Nested in the sanctuary of nature

500 meters from Metro station

Resort like Living

Connectivity to all IT parks

Fresh air and peaceful abode

500 meters from the upcoming metro station

Wake to the chirping sound of birds

Located at heart of IT corridor

Distinct place in a peaceful locality

Easy access to International airport

Fitted with modern fittings and home automation tools

24/7 security for safe private living

Serene living with the pleasing view of fresh water lake

Villa for just 1.2 Cr

Splendid 1, 2 & 0 mins from Hoodi Jn |3 Bed Condominiums

Escape the traffic by staying close to IT corridor

Worthy investment in Bangalore real estate

10 minutes from Tech Park

Reputation and trust of our brand earned from thousands of customers

Value for money deal with this limited period offer

Book now to get a discounted price

Pay only after you take possession of the apartment

Easy EMI option available for the first 20

Get all amenities in this prestigious property

Hassle free living in Bangalore

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Here are few phrases, selling points for apartments – Is it new?

Get FREE Parking along with the apartment

Fully furnished apartment – Kitchen and bedroom shelf ready

Get T.V, Fridge, A/C and even a custom made aquarium with the apartment

Unique High-power Telescope for Astronomically Inclined  residents

100 mtr pool with a heating facility – life guard and regular pool aerobics trainer

Home automation – Control TV A/c, fans, with the mobile

Separate room for maids with entrance

Earthquake resistance design

Concealed balcony with cane mesh or choice of screen

In-house mountain climbing arena, squash court,

Buy fresh fish, vegetables, meat etc from the supermarket

Organic stores inside the premises of the apartment

First apartment with the in-house Uni-sex Spa and Massage

Beer Lounge for evening party

24/7 Cafeteria which serves coffee, tea and snacks

In-house baby-sitter and play area. Kid care facility ( 24/7)

Doctor on call – resident duty doctor for all day care!

First cable swing in an apartment

Get a certified dietitian/physiotherapist  on call – Permium facilites

First apartment with Ayurveda treatment facility – 10 beds for in-house

Healthy food counter – grills, tandoor and salad bar a the basement ( home-delivery in 5 min)

24/7 Plumber, Electrician and Carpenter

Medical store, fully stocked department store – Good for Kerala ( Don’t fear HARTAL)

One-touch button in all houses for any urgent need ( For Elderly People)

All maids, helpers are verified by the facility

First Oxygen cylinder cabin with sleep pod for relaxing

Get leg massage by our trained therapist – Free for residents

Food court on the top floor where you can have a 24/7 restaurants